Xa i-eBay yaqala ukuqala ngo-1996, i-auction yayiyodwa uhlobo lohlu olukhoyo.
Ngamhla, abantu abangaqhelwanga ne-eBay bacinga ukuba iindwendwe ziluhlobo kuphela lwoluhlu, nangona i-eBay ifakile ezi zikhetho:
- I-Auction kunye Nithenge ngoku
- Ixabiso elithunyelweyo
- Ixabiso eliQinisekisiweyo ngeNgcono eMnandi
- I-Til Enhle ikhetshiwe (uluhlu lwesitolo)
- I-Til Enhle ikhantshiwe (uludwe lwezitolo) kunye neNgcono eNgcono
Ngohlobo olunjalo lweentlobo zoluhlu, njani umthengisi angazi ukuba ngubani owona mhle? Abadayisi baneenjongo ezahlukeneyo. Akunabo bonke abathengisi abafuna ixabiso eliphezulu lempahla yabo kwixesha elifutshane elifutshane. Abanye bafuna ukujika ii-inventories zabo ngokukhawuleza kwaye benze inzuzo engaphantsi. Ngokomzekelo, abathengisi abacacisa ukuthengiswa kweempahla okanye ukuya kwiiyunivesithi zangeveki bathenge inani elininzi lokusungula ngexesha elinye, mhlawumbi neenqwelo zorori. Akunako ukukwazi ukubamba kule ncwadana ixesha elide kuba libiza imali ukuyigcina kwaye bayazi ukuba kuya kuba ne-inventory ezayo ngokuzayo.
Iingenelo zoThengiso lweeNtshe
Inventory inokuhamba ngokukhawuleza ngee-auction ze-eBay.
Ngokuxhomekeke kwinqanaba levenkile, abathengisi bafumana okungenani i-auction ezingama-250 ngenyanga, ngoko akukho mali yokufaka. Iimali zokugqibela zexabiso zifaka izicelo kwiintengiso ezithengisayo.
Izitheno nazo zikulungele ukuqokelela, ezinqabileyo, okanye kunzima ukufumana izinto. Izinto ezinjengezinto ezizenzekelayo, iivintage okanye imemorabilia yomlando, okanye umzobo ungathengisa ngamanani aphezulu kwintengiso kuba abaqokeleli bathengisa.
Ezi ntlobo zezinto zilinganiselwe kwinani, zimbalwa kuphela ezikhoyo emhlabeni. I-eBay inomsebenzi apho abathengi banokubeka khona izilumkiso, ngoko xa into eludwe ngamagama angundoqo angeniswe ngumthengi, bafumana uqwalasela ukuba into ibonwe kwaye ingahlawula enye inzuzo.
Amanani anokuya phezulu kwiintengiso zezinto ezixabisekileyo . Enye inzuzo yeentengiso kukuba iimarike inquma ixabiso. Ngamanye amaxesha abathengisi bashiya imali etafileni ngokungabi namanani entengo ye-Fixed Price ephezulu ngokwaneleyo. Kukho uqikelelo kwixabiso elincinci okanye elingaqhelekanga. Indlela engcono yokufumana oko umthengi uya kuhlawula khona ukuqhuba intengiso kwaye makabeke ixabiso lemarike.
Iintsilelo zeZiko lokuThengisa
Ukubuyela emva kwempahla. Xa ezininzi iindwendwe ziphela ngexesha elinye, ukuthunyelwa kunokuba ngumngeni. I-eBay ngokukhawuleza inikeza iingcali apho abathengisi banokuluhlulela amakhulu okanye amawaka eempahla mahhala. Ngamanye amaxesha abathengisi abacingi phambili kwaye bathumela inani elikhulu lezinto ezingasetyenziswanga kwintengiso. Bayakulibala ukuba ukuba yonke into iyathengisa, ukuthunyelwa kwempahla kunokuba yintlungu. Ixabiso elifanelekileyo lokuthengiswa kweentengiso li malunga nama-80%. Ngoko ukuba uluhlu lwezinto ezili-100 kwintengiso ekhethekileyo, ngokuqinisekileyo, ulondoloza imali ngemali yokufaka, kodwa ulungele ukuthumela izinto ezingama-80 xa uluhlu luphela.
Ukungabikho kwenkcazo kwiGoogle yinto engekho yintengiso. Kuba bathengisi abagibela isitolo sabo se-eBay njengezitena kunye nomdaka, bebenayo yonke into yabo yokuthengiswa ngaso sonke ixesha, ukukholisa kwiGoogle yinto entle. Kodwa, izithambiso azihlali ixesha elide lokwenza ukhonkco kwiGoogle ukuba kwenzeke. Iintengiso zisebenza kwixesha eli-3, 5, 7 okanye ezili-10. Ngokuqhelekileyo kuthatha iintsuku ezingama-30 ukuba into eqale ukubonisa kwiGoogle.
Ukubonakala okuthe ngqo. Umntu ofanelekileyo akanakuyibona into ephakathi kwexesha le-3,, 5- Ukuba umthengi oza kubhenela kwimpahla akaxhumekanga kwi-intanethi ngenxa yokuhamba okanye esinye isizathu, abanakuyibhalela kule nto. Iintengiso azifikeleli inani elikhulu labantu abanjengoluhlu olumiselweyo lwamaxabiso lwaluza kudlula ixesha elithile.
Ukungabi nakwizenzekelayo. Iintengiso kufuneka zilawulwe. Ukuba into ayifumanekanga, umthengisi kufuneka athathe isigqibo sokuba enze ntoni nalo.
Yishiye kwifolda ye-unsold ifolda, uyihlawule kwakhona, okanye uyilahle. Oku akunako ukuzenzekelayo.
Ukuhlawula ngokukhawuleza. Abathenge abathengi banokuthatha ixesha labo lokuhlawula, ukuya kwiintsuku ezi-4. Oku kuyingozi kodwa inxalenye yenkqubo.
Iingenelo zoLuhlu lweeNtengo eziHlomelo
Ezenzekelayo. Uluhlu lwexabiso olulungisiweyo lufana ne-inventory kwisitolo esithengiswa rhoqo. Yonke into ithengiswa naliphi na ixesha. Xa umthengisi enesitolo se-eBay, angasebenzisa into ebizwa ngokuba yi-Good Til Canceled, GTC. Nge-GTC, izinto zivuselela ngokuzenzekelayo nganye iintsuku ezingama-30. Oku kwenza ukulawula i-esitolo ngokuzenzekelayo. Uluhlu lunokuthi lufakwe kwi-Bulk Editor ukwenzela ukuba utshintsho lwehlabathi lube lula kwaye lukhawuleze.
Isondlo esiphezulu . Ngoluhlu lwamaxabiso ahleliweyo, abathengisi banako ukunika iNqaku elinikezelayo ngokugqithiseleyo ukuze abathengi bangenise izibonelelo zokuqwalaselwa komthengisi. Umthengisi unokulawula ngokupheleleyo ukuwamkela, ukuhla, okanye ukuphikisana nesibonelelo. Ukunikezelwa okugqwesileyo kunika amandla abathengi ukuba baqale incoko kunye nomthengisi kwaye bathetha.
Umphathi weMarkdown. Esi sici sinikezela abathengisi amandla okuqhuba iimpahla. Abathengisi banako ukuphawula izinto kwiqela okanye ngegama elingundoqo ngepesenti ethile. Umphathi weMarkdown angakwazi ukufumana uluhlu lwama-200 ngezihlandlo.
Intlawulo ngokukhawuleza. Abathengi abangabhawuliyo bangabonakali kakhulu kwiintengiso. Ixabiso eliQinisekisiweyo kunye ne-GTC inokuquka inkalo yokuhlawula ngokukhawuleza. Umthengi unokuklikha kwiqhosha le-Buy Now, kodwa into iya kuhlala ikhona ukuba umntu athenge aze ahlawulwe. Ukuba le nto ithengisa kwi-Best Offer, inketho yokuhlawula ngokukhawuleza iyahamba.
Iintsilelo zeeNcwadi eziThengisiweyo zexabiso
Akukho Mvakalelo yokuphuthuma. Abathengi bangabhukumisa okanye babone uludwe kwaye bangaze babuyele. Ngeentengiso, abathengi bafumana ingqiqo yokuba bafune ukuthenga okanye bathenge into ngoku.
Imali. Intengo eQinisekisiweyo kunye nohlu lwe-GTC zifaka iindleko nganye ngenyanga xa zivuselela. Ezi ntlawulo zingongeza ngaphezu kwexesha.
Naluphi na uhlobo lwenkampani yakho, qi I-eBay inikeza ezininzi iindlela zokukhetha iindlela ezahlukeneyo zokwenza imali. Kwakhona, qinisekisa ukuba uyaqonda imirhumo yoluhlu lwoluhlu ngalunye.