Ukuluhlula amawaka eempahla mahhala akusikho isisombululo seendleko
Le mihla i-eBay ithanda ukuqhuba ukukhushulwa kweentengiso. Uninzi lwezentengiso zokuthengisa. Uninzi lweentengiso ezinkulu zentengiso ezithandwayo ezilikhulu ezikhethiweyo apha, uluhlu olungamawaka alukho, iiwaka ezihlanu zamahala ngaphandle kweeveki emva koko, njalo njalo. Kukho indawo eninzi yokuluhlu lwezinto ezininzi mahhala kwi-eBay kule mihla.
Uninzi lwabathengisi ubuncinane izinto ezinokuthi zimele ukuluhlu lwamahhala ngeveki, kodwa izinto eziliwaka ezimbalwa?
Ewe, abanye banokucinga, kutheni? Ukuba uludwe lukhululekile, kutheni ungayifumani into ekuluhlu kwaye ufumane ezininzi ezininzi njenge-eBay?
Ngoko kuthiwani na? Ngaba akufanele 'uphume ngaphandle' ukukhuthazwa kwe-eBay ngokuzisebenzisa ngokupheleleyo?
Mhlawumbi akunjalo, kwaye kukho izizathu ezibini zokuthi kungani: i-eBay yeyona miphumo yokupasa yemiphumo yenkqubo yokukhangela kunye nenyaniso yokubonelela kunye nokufunwa .
Isizathu esona siGqibeleleyo
Ekubeni i-eBay "efanelekileyo mdlalo" ithuluzi lokusesha i-default ye-eBay abathengiswayo iqalisiwe, kungekhona bonke abathengisi be-eBay okanye uludwe lwezinto abaye babethelwa ngokulinganayo kwi-pie. Umdlalo ogqwesileyo wenziwe ngokukodwa ukukhuthaza abanye abathengisi kunye nezinye izinto phambi kwezinye izinto, ezifanayo okanye ezinye izinto ezifanayo okanye izinto.
Ngokude nje xa umthengi we-eBay usebenzisa "umdlalo ophezulu" kwiziphumo zophando (kunye nabathengi abaninzi), uMthengisi A we-widget Y angase avele phezulu kakhulu kwimiphumo yosesho, ngelixa uMthengisi B we-Widget Y angabonakala phantsi, okanye kwezinye iimeko, akunjalo.
Umdlalo ogqwesileyo uthatha izinto ezininzi kwiakhawunti njengoko ukwakhiwa kwendlela yokukhangela yokuthengisa umthengisi , ukulinganiswa komthengisi ngokucacileyo kunye nempendulo , iindleko zokuthumela , iifoto , ukubeka uluhlu olunobulungisa nokuchaneka, ukusetyenziswa kwekhathalogu , njalo njalo, kodwa kukho enye ietrikhi ngokukodwa ukuba Unokuhlala ungena kumdlalo ogqwesileyo kunye nokukhushulwa kwe-eBay ngokumelene nomnye: ukubala uluhlu.
"Intsebenzo" yezihlomelo zakho njengomthengisi unokulinganiswa nge-eBay ngeendlela ezininzi:
- Impressions. Oku kubhekisela kwindlela abathengi banokuklibanisa ngayo uluhlu lwempahla yakho xa beyibona kwiziphumo zophando.
- Inani lamabhidi. Kwiintengiso zefomati, oku kubhekisela kumaninzi amabhidi afakwe kwinto yakho kunye nokuba bangaphi abathengi abahlukileyo ababandakanyekayo.
- Intlawulo yokuguqulwa (okanye "ukuthengisa ngexabiso"). Oku kubhekisela kwinani lokuthengwa okwenziweyo okwenziwe ngcaciso nganye yokuba umthengisi ufumana uluhlu lwakhe. Umthengisi onokuthi uluhlu lwento luye lwajongwa ngamaxesha angama-10 kunye nezinto ezidayiswayo zinezinga eliphezulu lokuguqulwa kunokuba umthengisi oye wabonwa ngezihlandlo ezili-1000 kunye nezinto ezili-10 ezithengisiwe.
Ukujonga ngale miqathango emithathu ebonakala kakhulu kwiindawo zokukhangela abathengi abaninzi abaza kuba nazo, kufuneka uqale ukuziva ingozi ebandakanyekayo ekubhaleni izinto ezili-1,000 "ngenxa yokuba uludwe lukhululekile." Nazi izizathu, sichazwa ngokucacileyo:
- Uludwe olungakumbi lunokuthi ukubonakala okumbalwa. Uninzi lwabathengisi bathengisa kwisigaba esinye okanye ezimbini; ukupompa uluhlu olutsha lweelwimi kuluhlu okanye isethi yeziphumo zophando kuthetha ukuba uluhlu lwabantu ngabanye aluvumelekanga ukuba ludibanise. Abathengi abafikelela kwenye yezihlomelo zakho kwaye bafuna ukubona "ezinye izinto" ngoku baya kubona amawaka. Kunokuba ucofe ngamnye okanye uninzi lwazo ezinye izihlomelo, njengoko zenze ngaphambili (ngaphandle kokuba ungumthengisi o dwelisa rhoqo kulo mqulu), ngoku baya kucofa kwiincinci zabo ezincinci. Kwaye nangokunjalo.
- Uludwe olungakumbi lunokuthi iibhidi ezingaphantsi. Ngesizathu esifanayo, uludwe oluninzi lunokuthi iibhidi ezingaphantsi, ngakumbi ukuba ukhuphisana nawe ngokubhala uludwe oluninzi lwezinto ezifanayo. Oku akukwenzeki nje ngokudlala umdlalo wakho ophezulu; Kwakhona nemidlalo yexabiso lakho lokuthengiswa , ukunciphisa ukhuphiswano lokubhankqalaza kwimeko yoluhlu lweentengiso kunye nokukhokelela kumanxweme aphantsi.
- Uludwe olungaphezulu lunokuthi ithathe izinga lokuguquka eliphantsi. Ezi zihlomelo zinokukhululeka, kodwa azikho ngaphandle kweendleko. Ukuba ngokuqhelekileyo uluhlu lwezinto ezili-100 ngeveki kwaye uthengisa ezi-10 zazo, kwaye ukunyuswa kukufumana ukuba uluhlu olu-1,000 kule veki kwaye uthengisa i-20 kubo, ukuthengisa kwakho kuphindwe kabini kodwa izinga lokuguqulwa kwakho liwele phantsi.
Ngolunye lwezi zinto kunokukhokelela ekubekwe kutshitshiselwe kakhulu kwaye ngoko ke umjikelezo onobukhokeli obangela ukuthengisa okumbalwa. Ukubekwa okungathathi kakuhle kuthetha ukuthathwa okuncinci kunye neentengiso ezimbalwa, oku kuthetha ukuguqulwa okuncinci kunye nokuthengisa okumbalwa, oku kuthetha ukubekwa okubi nakakhulu.
Okubi nakakhulu, abanye abathengisi bahendelwa ukuba bazame "ukwenza konke" ekukhuthazeni okulandelayo (okanye nangaphambi koko) ngokubhala uluhlu oluninzi kunye noluninzi, okuchasene ngqo noko kuza kubancedisa kule meko.
Ngamafutshane, kuba ukulungiswa okuphambili kumatshini kubaluleke kakhulu kwi-market ye-eBay, ukukhupha ukuphakanyiswa kohlu lwe-eBay xa ungaqhelekanga ukwenza loo mqulu wokubeka uluhlu (okanye unokuba ngumthengi okanye isiseko semfuno ye-shopper ukukuxhasa) unokukhawuleza itanki yakho ukuthengisa iakhawunti kunye neengcombolo ezizayo ixesha elide ukuba lize ngendlela enzima ukuyithintela.
Nangona ukholelwa ukuba unako ukugcina isantya sokuguqulwa kwakho kunye nokugqithiswa okukhulu kwezinto ezikhethiweyo ezenziwe ngokukhawuleza, ingxaki yokubonelela kunye neyodinga ukukhushulwa ingaba esinye isizathu sokubamba okanye ukulinganisela inzondelelo yakho yokufakwa kwezihlomelo ezintsha. , ngokukodwa ukuba uthayibhala uluhlu lweentengiso, kunokuba ube nezinto ezizimeleyo. Nazi ezinye zezizathu zokuba kutheni:
- Ukunciphisa ixabiso lokuthengisa lokugqibela. Ngaloo nto ininzi ezithengiswayo kwinqanaba elithile, kwaye kwi-eBay ngokubanzi, ngexesha elithile, unokufumana ukuba amaxabiso omncintiswano wokuphumelela aphantsi kakhulu ngenxa yenani elikhulu leencwadi ezikhuphisanayo kunye neebhidi. Ngaba ngokwenene ufuna ukuthengisa ngokuphindwe kabini inani lezinto oqhele ukuthengisa xa umgama wakho uhamba usuka kumntu oncomekayo ukuya kumbi?
- Ukutshatyalaliswa kwexesha elizayo lemfuno / ukuthengiswa kwemakethi. Ukuba ubeka uluhlu kwiintlobo ezidume kakhulu, ukuthumela uluhlu oluninzi lweenkcukacha ezifanayo kunye neentlobo ezimbini, okanye ukuthengisa izinto ezizodwa kuwe kunye / okanye inombolo encinci yabanye abathengisi, unokufumana ukuba ukuguqula uninzi lwakho Uluhlu lwexesha lokukhuthazwa luzalisa ixabiso lemarike kwinqanaba elithile. Oku kungadlulisela imfuno ngexesha leentsuku ezilandelayo kunye neveki, into enokuchaphazela ukuqina kwemali yakho yemali kunye (kwiintengiso zohandiso) ixabiso lokuphumelela ibhidi ixesha elizayo.
- Ukulahlekelwa kwamathuba okuthengisa / ukuthengisa. Ngezinto ezikhethekileyo, ezingaqhelekanga, ezithengiswayo, okanye ezinye izinto ezinikezelweyo, ukuhlutha ngokukhawuleza kwezihlomelo kunokunika abathengi ingqiqo yokuba ukunikezelwa akukhawulelwanga. Nangona uguqula kuwo wonke uluhlu, abathengi bangaphantsi kwamanye amaxesha banokukubeka uphawu kunye nokubuyela kuwe kwiintengiso zangomso ngoku banokucinga ukuba kwanele ukuvakashela i-eBay.com kwaye benze uphando ngexesha elizayo abafuna ukuthenga.
- Ngaphantsi kwexesha elifanelekileyo. I-eBay idla ngokuphindaphindiweyo ukukhushulwa okunzima ukuba kwenzeke njengengeniso ye-eBay ukusuka kwintlobo ethile yohlu okanye uluhlu lokukhangela okanye xa inani leendidi ezithile zohlu lwazo lufutshane. Ngokwemigaqo, oko kuthetha ukuba i-eBay inikeza ukukhushulwa kwiifom kunye nakwiindidi xa bethengisa ngokuncinci okanye kungekho kakuhle, okanye xa uluntu lwabathengisi basebenzisa ezo zigaba kunye neefomati ziyazi ukuba zithengisa ngexabiso elingaphantsi okanye azizi kakuhle sizathu. Ungazivumeli ukuba uxoxwe kuluhlu kwixesha elibi kakhulu kwiintlobo zezinto ozithengisayo okanye uluhlu oluthumelayo!
Ngaphandle kwezi zizathu ezithile, inyaniso epheleleyo malunga nokuthumela amaninzi, izihlomelo ezininzi ngelo xesha kukuba unyuke ngokukhawuleza xa uchitha ixesha (ngexesha lokukhuthazwa kazwelonke okanye ngamazwe) apho abanye abathengisi abaninzi benza into efanayo . Kungakhathaliseki ukuba uhlalutyo oluthile lubonisa ukuba kutheni ingcinga engalunganga, ngokubanzi olu hlobo lwenyulo ekunikezeni luza kuba nefuthe elibi kwiimfuno okanye intengo, zombini ngokukhawuleza, nakwixesha elizayo elizayo.
Oko Ukwenza Endaweni
Esikhundleni sokuba "ukuphuma ngaphandle" ukunyuswa kwentengiso mahala ngokuthumela izihlomelo ezininzi njengoko unako njengabanye abathengisi benza into efanayo, qaqhafaza malunga nokuluhlu kwaye uwasebenzise ukulawula iimali oza kuba nazo, ngaphandle kokuguqula iindlela zokuthengisa ngokugqithiseleyo.
- Se benzisa uludwe lweenkcukacha zokucwangcisa ukhetho lokukhupha ngokukhawuleza ukuhluma kwe-gluts.
- Bhala uluhlu olulinganayo oya kwenza ngalo, okanye ngokubanzi, uluhlu oluthile lokubhengezwa kwindleko.
- Ukubeka uluhlu lweengxelo ze- analytics kunye neengxelo zokuthengisa ngokufutshane emva kokuba usebenzise ukukhushulwa kwaye ulungelelanise izenzo zakho ngokufanelekileyo xa kuphakanyiswa ukukhutshwa kwangaphambili.
- Hlalani naluxabisa ukuphuhliswa komdlalo omhle kunye nemetrikhi yokusebenza yomthengisi ngokukhawuleza kokukhawuleza kweentengiso okanye ukuthengisa; kuthathe ixesha elide ukuba ujonge ukuhlala ixesha elide kwi-eBay.