Yintando ephakamisa imali ngesizathu, isifo okanye iqela ngandlela-thile inxulumene namapolisa okanye abacimi bomlilo.
Yintoni omele uyenze? Beka phantsi? Phuma ikhadi lakho lesikweletu? Batsho ukuba babize kamva?
Nantoni na oya kuthatha isigqibo, yibani kakhulu, lumkele. Inkcazo ngefowuni kufuneka ibe yinto efana nolwaphulo-mthetho oluqhelekileyo kule mihla.
Leyo fowuni inokuba yintando efanelekileyo, i-telemarketer ebiza egameni lothando, okanye ukukhwabanisa.
Yintoni i-Telemarketing?
I-Telemarketing inobuninzi. Amashishini ayisebenzisa ukuthengisa iimveliso okanye iinkonzo zabo. Izibonelelo ziyazisebenzisa ukufikelela kubaxhasi babo abakhona okanye abanakho.
Kusebenzisa nje ifowuni ukufikelela abathengi.
Ngelishwa, i-telemarketing ihanjiswe ngabagculeli beentlobo zonke. Kwaye izihlandlo ziye zabanjiswa kwizo ziqholo.
Ngaba i-Telemarketing yiZibonelelo ezimbi kangaka?
I-Telemarketing yodwa ayiyona into embi kwizinto ezincedisayo. Ngokukodwa xa inceba yenza iifowuni zisebenzisa abasebenzi okanye amavolontiya. Iingxaki zivela xa izibonelelo ziqesha iinkampani zangaphandle ukuba zenze i-telemarketing yazo.
Uninzi oluncedo olukhulu, kuba lufuna amawaka abaxhasi, sebenzisa iifowuni ze-telemarketing. Mhlawumbi uye wabizwa ngenye yeenkampani ezisebenzela i-alma mater okanye enye yezizwe eziziwayo eziziwayo.
Ngokuqhelekileyo oku kulungile. Iinkampani zifumana ipesenteji efanelekileyo yezinto eziziswayo kunye neenzuzo ezingenzi nzuzo kwi-economic scale. Ngaphandle kwendawo eninzi efunyenwe yiinkampani ze-telemarketing zikhuselwe ezinye iingcali kuba indleko ye-telemarketing iya phambili kwaye iyancipha ngaphezu kwexesha.
Ngokomzekelo, mhlawumbi uninzi lwamaRandi angama-25 owanikezela ngothando usebenzisa inkampani ye-telemarketing ihlawulwa kwinkampani.
Kodwa, ekubeni uyingumniki-mali kwaye unokuqhubeka unika iminyaka emininzi, iindleko nge dollar ezinikezelweyo ngenxa yothando.
Kodwa ezinye iincedo ziqeshe iinkampani ezisebenzisa iindlela zokungaqinisekisi ukuba ziqinisekise abantu ukuba banikele, kwaye ke iinkampani zigcina ininzi yemali kunye neqhezu yalo ekubuyiseleni kwintando.
Ezi zinto zikhokelela ekungeneni. Iindleko ezininzi nge dollar eziphakanyiswe ngothando. Esi sizathu sizathu sokuba abaxhasi bafune ukujonga ubuninzi beenombolo zobuncedo. Nangona kunjalo, ukujonga nje ezo zibalo zingenakukuxelela ezininzi.
Abanikeli abaninzi banothuka xa befunda ukuba amaninzi engama-40 ekhulwini lenkxaso yomvuzo uya phezulu. Kodwa bayakulibala ukuba ngaphezulu (okanye iindleko ezingathanga ngqo) kuhlanganisa umhlaba omningi. Akukhona nje ngeendleko zokuxhasa imali. Kukho neendleko ezinxulumene nokugcina iingcango ezivulekile, ukugcina izixhobo ezifikelelekayo, ukugcinwa kwezithuthi ezikunceda ukubonelela iinkonzo zothando.
Ngokuqhelekileyo sinobubele kumgangatho ongenakwenzeka, silindele ukuba basombulule iimfuno zentlalo kwisabelomali esingenanto. Ukusebenza kwamanqaku bodwa akuxeleli ibali lonke. Abaxhasi bafanele baqhelane neengqungquthela eziphezulu ngaphambi kokuba bagweba ukuba inceba isebenza kakhulu ekusebenzeni kwayo.
Umlinganiselo ongcono we-charity yindlela efanelekileyo ngayo. Kodwa oko akusoloko kulula ukulinganisa kwaye mhlawumbi kutheni abaxhasi bebhenela kwizikolo ezilula nezilahlekayo. Ngethamsanqa, isithandwa sothando njengoCharityNavigator i-Business Business Bureau sele iqulunqa imodeli engakumbi yokuyisebenzisa xa ihlola indlela inceba ngayo.
I-Telemarketing enobungcali kwiindaba
Kwiminyaka yakutshanje, ezininzi iingxaki ze-telemarketing eziphazamisayo ziye zavezwa yinkampani yokushicilela, zizisa bonke abantu kwaye zinika ezinye iintando zamehlo amnyama.
Izibonelelo ezimbalwa eziziwa kwaye zihlonishwayo ziye kwiintloko kunye neentsi-ntsi ezincinci ezingaziwa kubantu abaninzi. Baye badibaniswa neenkampani ze-telemarketing eziziwayo ngenxa yemali enkulu yemali abayifumana kwi-telemarketing yokunceda.
Nangona kubalulekile ukuba uqaphele abadlali abalungileyo kwi-fundraising yokuthandana, kulungile ukuba ungayi kupenda zonke izibonelelo kunye ne-brush efanayo. Uninzi lwezoncedo lunokuthenjwa ukuba uchithe iidola ezixhasayo ngendlela abayithetha ngayo. Bonke abaxhasi kufuneka baqhelane nezibonelelo ezixhasayo kunye nexesha elide.
Ukuthengiswa kweeNcwadi zoMnikeli kwenza i-Charity Telemarketing ibe nzima
Kha wuleza uzibuze ukuba kutheni unakho umnxeba (okanye ileta yokuthumela imali ngeposi ngqo) kwi-charity awuzange ubonise nantoni na? Bafumana njani ulwazi lwakho?
Uninzi lwezibonelelo ezininzi zesizwe zithengisa okanye zabelana ngamagama abo baxhasi babo. Izintlu zinikelo zabaninzi bamaziko encedo eyaziwa kakhulu kwilizwe zifumaneka kwiintengiso zabathengisi be-intanethi.
Ngokutsho kweCharity Navigator, ezisibhozo ze-25 ezinkulu zoncedo ezibhalwe ngu-Forbes abanalo mgaqo-nkqubo wokuzimela wobunini obaneleyo. Basweleka umgaqo-nkqubo, bathetha ukuba babelana ngolwazi okanye babelane ngolwazi ngaphandle kokuba umnikeli evula ngokucacileyo . Zisixhenxe kuphela kwezo zibonelelo ezikhulu kunama-25 zifumana ubuninzi bokubaluleka ngasese kwi-Charity Navigator.
Phakathi kwezi-25 ezinkulu zoncedo, kukho ezinye ezithembisa ukuba yimfihlo yabaxhasi. Ziquka ukuxhaswa kwe-Direct Relief, Boys & Girls Clubs of America, i-Compassion International, kunye nePastia Purse. Iinkxaso ezincinci kunye nomgaqo-nkqubo wokuzimela wobunini bobucala ziquka i-Wikimedia Foundation, i-Electronic Frontier Foundation, Igumbi lokuFunda kunye nosizo: amanzi.
Ziziphi Amalungelo Akho Xa Izibonelelo Zisebenzisa iTekmarkmarketing?
Kukho i-National Do Not Call Registry, eninzi kuthi kufuneka siyisebenzise ukunciphisa kwiifowuni ezingafunekiyo. Kodwa, iRejista ayigcini iifowuni ezenziwe ngamancedo.
Nangona kunjalo, ukuba inceba isebenzisa inkampani ye-telemarketing, loo nkampani kufuneka igcine "uluhlu lwekholi". Unokucela ukuba igama lakho libekwe kuloluhlu. Kuza kubhalela kuphela olo luthando, nangona kunjalo.
Yintoni Okufanele Uyenze Ukuze Uphephe Ukuhlaselwa yiTemarkmarketers?
- Beka phantsi! Ukuba uyayithiya iifowuni ze-telemarketing, into efanelekileyo yokuyenza ilula nje ngokukhawuleza. Okanye qhafaza xa i-call ihamba kakubi. Ndandisandula ukuxhoma kwikholi yezopolitiko ngenxa yokuba umnxebi wandiqhayisa ngombala wakhe ngaphandle kokubuza ukuba le yithuba elifanelekileyo lokundibiza.
- Buza umnxeba ukuba usebenzela ikhamera ye-telemarketing okanye ukuba uyavolontiya okanye ilungu lomsebenzi wothando. Uyakuziva unyanzelekile ukunika ivolontiya ngaphezu kwe-telemarketer engcali.
Ukuba umnxeba uvela kwinkampani, cela umnxeli ukuba uninzi lomnikelo wakho uya kuluhlobo. Umthetho ufuna ukuba iinkampani zixelele. Kwaye bayazi. Ukuba umnxebi uthi akanalo lwazi, phelisa umnxeba. - Yithi ungayinikeli ifowuni. Yiloo nto ndihlala ndiyenza. Ngenxa yokuba andiyi kunika ifowuni. Kuyingozi kakhulu ukwabelana ngamanani ekhadi lesikweletu kwifowuni.
- Yenza uphando lwakho. Sebenzisa imibutho yokunciphisa inzuzo ukujonga ii-charities. Yiya ku-CharityNavigator okanye kwi-Business Business site kwaye ujonge uphando olucingayo. Ukuba amanqaku alo aphezulu, cinga ukunikela. Ungalindelanga ukufumana zonke izibonelelo ezi zintlu. Kodwa ezinkulu zihlala zikhona.Kubuncedo obuncinane, kulungile ukunamathela kwingingqi yakho. Kulula ukuyiqonda loo mibutho kwaye ugcine iithebhu kubo.
- Nika ngqo. Thumela isheke kwintando yakho eyintandokazi okanye uyilahle ngeofisi yothando. Yiya kwiwebhusayithi yezobubele kwaye unikele ngokusebenzisa inkqubo yayo yokuhlawula. Ukuthenga amathikiti ayo, ukuya kwiintlanganiso zayo ezizodwa, kwaye, ingakumbi ukuba unika imali ebalulekileyo, cela ukutyelela igosa lokuxhasa imali.
- Unganikeli ekugqibeleni umfaki-fowuni. Ungalokothi ungene kwixinzelelo. Ukuba uziva ungakhululekile, phelisa umnxeba.
- Gwema ukwabelana ngolwazi lwekhadi lakho lekhredithi, ibhanki okanye nayiphi na enye uhlobo yolwazi lomntu kwifowuni. Akuphephekanga nje. Ukuba ufuna ukunikela, xelela umnxeba ukuba akuthumelele ileta kwi-imeyile (abakwa-scammers abayi kwenza oku) okanye ukuba uya kutyelela iwebhusayithi ye-charity ukuze wenze umnikelo wakho.
- Zilumke ngamagama omnene ofanayo . Abaninzi abancinci basebenzisa amagama avakalayo ekuqheleni. Kungenxa yokuba igama elithi "umhlaza" kulo lithethi ukuba le fowuni yintando yesifo somhlaza
- Khangela nayiphi na imigaqo-nkqubo yobumfihlo ngaphambi kokunikela. Ukuba awufuni ukwaziswa kwakho kwabelwana namanye amaqela, unganikeli kunoma yintoni na uncedo olungathembisi ubumfihlo. Ukukwenza nje oku kunokunciphisa indlela phantsi kweefowuni kunye nokuthumela iposi engayifunayo. Imigaqo-nkqubo yemfihlo kufanele ibe yinto efanelekileyo kwiwebhusayithi yezobubele, kwaye i-Charity Navigator ixabiso ngalinye luthando kwi-database yalo yobumfihlo.
- Zifundise ngokunikela ngokuzinikela. Funda amanqaku malunga nobubele kunye neenkxaso kwiimpapasho ozifunayo, uphendule amanqaku kwiindawo zokulinganisela, uxoxe nabanye ngabahlobo malunga nokunikezela, kunye nokwabelana ngolwazi.
Awuyi kuyithenga imoto, khetha i-gym, okanye ukhethe ukunakekelwa kweso ngosuku ngaphandle kokwenza uphando lwakho. Ukunikezela ngokuzinikela kulungelelaniso lwemali efanayo kunye nenkathalo.
Iifowuni zeTemarkmarketing ezivela kwizinto ezincedisayo azikho izinto ezimbi. Kwaye ezinye izibonelelo zifowunela ukuba zikhangele kuyo, okanye nokuba zibulele ngomnikelo osandul 'umva.
Emva kokuba wazi ukuba umnxeba ngowokuxhasa imali, qi ni sekise ukuba uthetha neenkampani ezisemthethweni okanye ngevolontiya okanye ilungu lomsebenzi wothando. Hlalani ninobubele, kodwa musa ukuwa ngenxa yobuqhetseba.