Ngaba i-Social Media Part of Your Gratitude Programme?
Ngaba unabo baninzi abaninikeli? Ngaba unabantu abaninzi abanomdla ngokubetha ngomnyango wakho, kangangokuthi kufuneka ubenqande? Hayi? Ewe, awuyedwa.
Ukungenzi nzuzo, ngokubanzi, kunzima ukufumana nokugcina abaxhasi besikhathi eside. Kunyaka ophelileyo, izibonelelo zabashiya abaxhasi abangama-103 kuwo wonke ama-100 azuziweyo. Ngaphezu koko, kunye neerhafu eziyi-100 kwiminikelo emitsha, i-charities ilahlekelwe ngama-dollar angama-95 ngokugqitywa okanye iyancishiswa izipho!
Ukuqwalasela ukuba kuncinci ukwakha ubudlelwane nomnikeli wangoku kunokuba ufumane enye entsha, engenzi-nzuzo ilahlekelwa yimali ngesandla kwisibindi ngokusebenzisa umxhasi wesibonelelo.
Abaxhasi benza isigqibo sokuhlala bethembekile kwintlangano yakho kwaye ukunika kwakhona ngokusekelwe ezintweni ezintathu:
- Bamele bafumane ngexesha elifanelekileyo (funda: ngokukhawuleza) kunye nenjongo (funda: kungekhona nje irisidi) yokuvuma isipho sabo .
- Kumele babe nethuba lokuncedisa iphrojekthi ethile kunokuba ibhakethi "jikelele".
- Kufuneka baqonde impembelelo yesipho sabo kunye nento encedayo ekufezeni.
Ngaba unika zonke izinto ezi zintathu kubaxhasi bakho rhoqo xa zenza umnikelo - kwaye nangona ungafunanga imali?
Abaxhasi bakho bafuna kwaye bafuna ukuva kwintlangano yakho rhoqo, kwaye i-media media iyindlela epheleleyo yokuba uhlale ephezulu kwengqondo ngelixa uvuma ukunika kwabo inkxaso kunye nenkxaso.
Nazi iindlela ezili-11 eziphantsi kweendleko nezindlela ezilula zokusebenzisa imidiya yoluntu ukubulela abaxhasi kunye nabalandeli.
1. Yabelana ngezixhobo ezincedo.
Isicwangciso esona sihlandlo esilungileyo sokubonga abaxhasi kwaye sibakhuthaze ukuba bahlale beyingxenye yoluntu ongenzi nzuzo kukuba babelane ngolwazi olufanelekileyo, oluncedo noluncedo.
Ungayifumana le ngcaciso ngokuziqonda ngokucacileyo abaxhasi bakho kunye nento ebenza baxakeke.
Yintoni abayithandayo? Yintoni eyenza Yintoni eyenza isenzo? Yintoni ewa phantsi?
Ngokudibanisa abaxhasi bakho kwezinye izixhobo abanokufumana ezixabisekileyo, ukwabelana ngolwazi oluncedo, kunye nokubonelela ngeengcebiso kunye nomxholo onobuncedo, ubonisa abaxhasi bakho ophulaphulayo kwaye uyaziqonda. Baya kuthi, ngokuphindaphindiweyo bahlanganyele nawe kumajelo asekuhlaleni kwaye babelane ngezithuba zabo ngeenethiwekhi zabo-kwaye benze eso sipho esilandelayo.
Ufuna umzekelo? I-American Red Cross ihlala isabelana ngokufanelekileyo, iingcebiso ezifanelekileyo kwiphepha le-Facebook kunye nebhulogi.
2. Phendula ii-FAQ zabaxhasi kwi-Facebook.
Cinga ngemibuzo efunwa kakhulu efunyanwa ngabaxhasi. Ukukhangela impendulo emfutshane kumbuzo ngamnye, faka umboniso omkhulu , kwaye bam - unayo iposi ye-Facebook!
Ukufumana ityala lokuthenga, faka igama lomnikeli kwisithuba kwaye ubathethe (okanye inkampani yabo) ukwakha ulwalamano oluqhubekayo (kunye nemvume yekhosi).
I-NonProfit Times inikeza imizekelo yeemibuzo edla rhoqo abaxhasi abazibuza yona malunga nenhlangano yakho, kunye neColorGives isekela umzekelo omhle wephepha le-FAQ lokunceda.
3. Bonisa abaxhasi bakho.
Kwi-media media, unesahlulo sesibini ukubamba ingqalelo kubasebenzisi, kunye nexabiso elincinci labalinganiswa.
Kuzo naziphi na izithuba zentlalo zoluntu ezijoliswe kubanikeli, qalisa ngo "ngenxa yakho" okanye "Siyabonga ngokupha."
Cinga ngezinto zonke okhuphisana ngazo kwiimidiya zentlalo - izibuyekezo ezivela kubahlobo, amalungu omndeni, oogxa nabo, ezinye iingenzi-nzuzo, amashishini, amajelo eendaba, kunye nabadumileyo. Ukubonisa ububele kunye nokunyamekela kwabaxhasi bakho kuya kukunceda ukuba uphume kwiindlovu eziphathekayo zeendaba kwaye ukhuthaze abaxhasi ukuba babelane ngeposi kunye namanethiwekhi abo.
Uthando: umjelo we-#WhyIGive Instagram ngumzekelo obalaseleyo wendlela yokufaka ibali labanikeli bakho kumajelo asekuhlaleni. I-nonprofit ihlala iquka icatshulwa ngqo kunye nesithombe esicacileyo somnikeli, ukubonisa ibali labo malunga nokuba kutheni banike.
I-AWARE ne-Sport Diver Magazine khetha i-#DebrisHero nyanga zonke kwaye ibonisa ibali labo kunye nesithombe kwiakhawunti yabo yeendaba zentlalo.
Aba bantu banokuba ngabaxhasi, amavolontiya, okanye abameli-mthetho ababonakalise ukuzimisela ukugcina iilwandle zicocekile.
Isiseko saseSt. Baldrick senza umsebenzi omangalisayo onokubonisa amabali abaxhasi babo abazinikezele kakhulu kunye nabaxhasi, amaShave - abantu abanesibindi abahlambela intloko yabo yokunyusa imali ekubhekiseleleni kuphando lomntwana:
4. I- Retweet kwaye uphinde uthumele umxholo wabanikeli bakho.
Yenza uluhlu lwe-Twitter lwabaxhasi bakho, abaxhasi beenkampani, abaxhasi, nabaxhasi abakhulu. Kwakhona usethe iingubo ze-Google (izilumkiso zeendaba ze-imeyili zamahhala) kuloluhlu olufanayo lwabantu kunye neenkampani zabo.
Ngale ndlela unokwenza lula ukujonga iifayile zabo, iiblogi zithuba, neendaba zeendaba kunye nokwabelana ngomxholo wazo kumajelo eendaba ezentlalo. Ngokubonisa ukuba ubeka ingqwalasela kunye nokuvuma ezinye iimpumelelo - ngaphandle kokunikela kuphela kwintlangano yakho - uya kwakha ubudlelwane obuhle kunye naba baxhasi. Uya kufunda kwakhona malunga nabo, isoloko isicwangciso esisebenzayo sokuxhasa imali.
5. Sebenzisa ii-hashtag eziphambili.
Ama-hashtag amabini athandwayo kwaye awamthandayo kakhulu ongayisebenzisa xa ubulela abaxhasi kwimidiya yoluntu ngabantu #ThankfulThursday kunye #FollowFranday .
I-Ellie Fund isebenzisa i-hashtag ye-#ThankfulThursday ukunika ingqwalasela kuvuyo lwabaxhasi babo:
#FollowFihla ingasetyenziselwa ukubonisa abaxhasi, iziseko kunye neenkampani ezixhasa wena nomsebenzi wakho. Ukubandakanya ama-hashtag athandwayo kwizithuba zentlalo yakho yoluntu yindlela efanelekileyo yokufumana abantu abatsha bavelele kwimibutho yakho.
6. Yenza i-impromptu kwaye ibulele iividiyo ngokusebenzisa i-Facebook Live kunye ne-Instagram.
I-Facebook Live kunye ne-Instagram zixhobo zokusebenza ezihambayo ezivumela ukuba uthathe iividiyo uze wabelane ngazo nasiphi na isiselula. Ukusebenzisa nje i-smartphone yakho, wena kunye nabasebenzi bakho okanye amavolontiya akho unokukwenza okufutshane, kwaye kumnandi kukubonga ividiyo kwiimali njengoko zifika.
7. Ukubonelela ngokufikelelekileyo.
Ukunikezela ngabanikeli bakho ukufikelela okuzodwa kwiSihlalo sakho seBhodi okanye kwi-ED ngokusebenzisa i-Google Hangout ehlalayo okanye i-webcast kwi-Facebook.
Zama ngeenkqubo zokusebenza zokusasaza njengePresiscope okanye i-Meerkat kwaye unikezele ngokuphila, emva kwe-scenes ukukhangela kwisiganeko okanye kwinkqubo.
I-Gates Foundation isebenzisa i-Facebook Q kunye ne-Live Live kunye nokunika abaxhasi babo ithuba lokufikelela kwi-Bill Gates nokukhuthaza umsebenzi wabo kunye nomsebenzi. UDarren Walker, uMongameli weFort Foundation, usandul 'iseshoni ekhethekileyo ye-Facebook Live Q & A ukuphendula imibuzo yokunikela ngokubhekiselele kwizinto ezintsha zokungalingani.
8. Bonisa umphumo.
Ukubonisa impembelelo yakho yindlela eyona ndlela ibaluleke kakhulu ukuba ungasebenzisa imidiya yoluntu ukuze ubonge abaxhasi. Batshele apho imali yabo yahamba khona! Ndiyabonga ngokunceda ukuba umhlaba ube yindawo engcono ngokubelana ngokuhlaziywa rhoqo, okubalulekileyo kunoklayenti bakho, umsebenzi wakho kunye nefuthe lakho.
Isibhedlele sezingane saseBoston sihlala sinezithuba ezinempembelelo kwiphepha le-Facebook, rhoqo zibonisa ibali lesigulane esasincedwa esibhedlele.
Imithi yeziganeko zexesha elizayo neempembelelo ezibonakalayo, ezibonakalayo zamehlo ezibonisa umsebenzi abazenzayo kwiindawo ezahlukeneyo zaseNtshona Koloni:
I-Alex's Lemonade Stand Foundation yenza umsebenzi obalaseleyo wokubonisa abaxhasi kunye namabali abo kumajelo asekuhlaleni, kunye nempembelelo enoba inabantwana abathile abaneengxaki zomhlaza:
9. Zenze ufikeleleke.
Umnikeli onikezelayo unokubakho ngenxa yeenkonzo zabathengi abampofu
Uphulo lunokuba lula njengoko luphendula kwimibono kunye namazwana, nanini na ukuba bangene. Musa ukuhlambalaza kwiingxoxo kunye neengxoxo kumashishini akho eendaba ezentlalo - apho kulungele khona, okanye uqondise abantu abangenaxhunyiwe kwi-intanethi ukujongana neengxaki zabo.
Yenza inkcubeko ye-intanethi ekhoyo apho abaxhasi, kunye namanye amalungu e-intanethi yakho, anokubuza imibuzo kunye neengcinga zezwi. Nantoni na oyenzayo, musa ukususa izimvo okanye imibuzo (ngaphandle kokuba ihlazo okanye ugaxekile).
Ukuphendula ngoku kulandelwa ngokuthe ngqo kwaye kuchazwe ngokufanelekileyo kuwe kwi-Facebook Page. Ikhasi lakho le-Facebook lilinganisa njani?
10. Jonga umkhankaso wokubulela.
Amantombazana Inc. iinqanaba "Iintsuku ezingama-30 zokubulela" ukubulela abaxhasi babo, usebenzisa indlela yamanyathelo enxulumene neendaba zoluntu.
I-Wellbody Alliance ithatha izithuba zeeblogi kunye nezentlalo zentlalo kabini ngeveki ngoNovemba ukubonisa ukubonga kungekhona kubaxhasi babo kuphela, kodwa kubasebenzi babo, amavolontiya kunye namaqabane. Ngokuboniswa kunye nemifanekiso, u-Wellbody utshela ibali lomntu okanye abantu ababenayo.
11. Qhagamshelana nabaxhasi omnye komnye.
Qala i-Facebook ekhethekileyo okanye i-LinkedIn iqela kubaxhasi bakho abanokungena kulo (okanye kungekhona, kuxhomekeke kwizinto abazikhethayo).
Ukudala iqela elinjengalezi kubaxhasi abaye baxhasayo ngenxa yenu banelisekile ngokususela ekubeni banokubelana ngeendlela ezilungileyo, iingcamango, kwaye banike ingxelo ngemikhankaso yomnye nomnye. Abaxhasi ngabantu, kwaye banemisebenzi kunye neenjongo zabo zobugcisa - ukubanceda ukuba bathuthuke kwaye bakhe amanethiwekhi abo yindlela enhle yokubonga.
Umkhankaso wolwazi woluntu loluntu lusebenza kakuhle. I-NTEN ibamba iNyanga yoVavanyo yelungu ngalinye ngonyaka kaNovemba, izaliswe ngeenkqubo ezikhululekile, iintlawulo, kunye nezinye izikhuthazo, konke ukubulela amalungu ayo. Bakhuthaza amaqabane abo kunye namalungu abo ukuba babonge ngokubambisana ngokusebenzisa i-hashtag #NTENThanks.
Kubalulekile ukuba uqaphele ukuba iziteshi zoononophelo zoluntu ezikude zisuke zithatha indawo yokusondeza kunye neendlela zobuqu ezifana nokubulela abaxhasi ubuso nobuso, iifowuni zefowuni , zibhalwa ngesandla zibonga amanqaku kunye neziganeko zokuxabisa.
Nangona kunjalo, kuyafaneleka ukuqala ukucinga ngeendlela ezahlukeneyo ongasebenzisa uluntu oluxhomekeke kwi-intanethi njenge-Facebook ne-Twitter ukuqhubela phambili ubudlelwane bamakhementi kunye nabanikeli kunye nokubonisa umsebenzi omhle owenza rhoqo ngosuku
U-Julia Campbell uye wakhankanya ibango lakhe lokuncedisa ukungenzi inzuzo ukuphazamisa imidiya yabo yoluntu.