Yintoni ekubandakanya kwiCandelo loCalulo lweMarike yeSicwangciso soShishino
Ngokubanzi, icandelo lohlalutyo lweemarike kufuneka lufake ulwazi malunga ne-shishini, i-market target yakho, ukhuphiswano lwakho kunye nendlela uceba ukwenza indawo yakho yemveliso kunye nenkonzo.
Idatha epheleleyo yale candelo kufuneka ifakwe kwiphepha lesicwangciso seshishini njengezihlomelo, kunye neenkcukacha ezibalulekileyo kuphela ezibandakanyiweyo kwicandelo lokuhlalutya kweemarike ngokwayo.
Icandelo loHlolo lokuShishino kwiSicwangciso soShishino luquka ntoni?
Icandelo lokuhlalutya kweemarike kwiplani yeshishini lesincinci kufuneka libandakanye ezi ndawo zilandelayo:
- Inkcazelo yeeShishini kunye ne-Outlook : Iinkcukacha ezichanekileyo ezichaza imboni kuquka ubungakanani, izinga lokukhula , iimeko kunye nombono.
- Iimarike ezijoliswe kuyo : Ngubani na umxhasi wakho / ikhasimende? Le datha kufuneka ifake uluhlu lwabantu kwiqela ojolise kuyo kubandakanya ubudala, isini, izinga lokufumana imali kunye nokukhetha okuphila. Eli candelo kufuneka lidibanise ulwazi malunga nobukhulu beemarike ezijoliswe kuyo , ukuthengwa kwamandla kunye nokukhuthazwa kwabaphulaphuli kunye nendlela oceba ukufikelela ngayo kwimarike.
- Iziphumo zoVavanyo lweMarike : Yiyo apho uquka iziphumo zophando lwemarike owenziwe njengenxalenye yophando lwakho lokuqala kwiimarike. Iinkcukacha malunga nenkqubo yokuvavanya kunye nenani elixhasayo kufuneka lifakwe kwisihlomelo.
- Ixesha leNkokeli : Ixesha lokhokelo lixesha lexesha elifunekayo ukuze umyalelo uphumelele xa umthengi ethenga. Yilapho unikezela ngolwazi malunga nophando olugqibile ngalo kuthatha ixesha elide ukuphatha amagosa ngamnye kunye nokuthengwa kwevolumu enkulu, ukuba kuyasebenza.
- Uhlalutyo lokhuphiswano: Ngubani okhuphiswano lwakho? Ziziphi amandla kunye nobuthathaka? Ziziphi iindlela zokubangela ukuba ungangeni kwi-market?
Iingcebiso zokubhala uhlalutyo lweMarike
Nantsi iqoqo leengcebiso zokukunceda ubhale uhlalutyo lweemakethi olusebenzayo nolungqongileyo kwisicwangciso sakho seshishini esincinci.
1. Sebenzisa i-Intanethi
Ekubeni amanqaku amanqaku okuhlalutya kweemarike ancike kwi-data eluhlaza, i-intanethi yindawo enkulu yokuqala. Idata yoluntu ingabuthwa kwi-US Census Bureau, uchungechunge lokuphanda lunokufumanisa ulwazi lwakho ukhuphiswano, kwaye unokuqhuba inxalenye yocwaningo lwakho lweemarike kwi-intanethi.
2. Yiba nguMthengi
Enye yezindlela ezifanelekileyo kakhulu zokulinganisa ithuba phakathi kwentengiso yakho ekujoliswe kuyo kukujonga izinto zakho kunye neenkonzo ngamehlo omthengi. Iyintoni ingxaki ekufuneka ixazululwe? Ukhuphiswano luyilombulula njani loo ngxaki? Uza kuyisombulula njani ingxaki engcono okanye eyahlukileyo?
3. Sika kwi-Chase
Oku kunokuba luncedo kubaphulaphuli bezocwangciso zoshishino lwakho ukuba uquka isishwankathelo secandelo lokuhlalutya kweemarike ngaphambi kokuba ungene kwiinkcukacha. Oku kunika umfundi ingcamango malunga noko kuza kuza kubancede ukuba bafumane iinkcukacha ezibalulekileyo ngokukhawuleza.
4. Ukuqhuba uphando ngokubanzi lweMarike
Beka ngexesha elifanelekileyo ngexesha lokuqala lokuhlola uphando kunye nokuqokelela ulwazi oluninzi njengoko unako.
Thumela uphando, uqhube amaqela agxile , kwaye ucele impendulo xa unethuba. Emva koko sebenzisa idatha eqokelelwe njengezinto ezixhasa ukuhlaziywa kwemarike yakho.
5. Sebenzisa izixhobo ezibonakalayo
Ulwazi oluxhaswa kakhulu nenani, njengemanani kunye namatriki afakwe kuhlalutyo lweemarike, ngokuqhelekileyo kulula ukuyiqonda xa iboniswe ngokubonakalayo. Sebenzisa iitshathi kunye negrafu ukubonisa amanani abalulekileyo.
6. Yiba ngumbono
Kwiimeko ezininzi, abo bafunda isicwangciso soshishino sakho sele sele beqonda ukuthengiswa kwemarike. Faka iinkcukacha ezibalulekileyo kunye neziphumo kwicandelo lokuhlalutya kweemarike kwaye uhambise amaxwebhu enkxaso kunye neenkcukacha kwi-appendix.
7. Phinda ubuyele kwiBhizinisi lakho
Zonke iifomati kunye nedatha oyifakayo ekuhlalutyekeni kwemakethi yakho kufuneka idibanise nenkampani yakho kunye nemveliso yakho kunye neenkonzo.
Xa ukhankanya iimfuno zeemarike ekujoliswe kuzo , gxininisa indlela ohlala ngayo ngokufanelekileyo ukuzalisekisa ezo zidingo.