Ngokuqinisekileyo kukuhle ukubeka iinjongo ezinkulu kwaye uphupha olukhulu, kodwa ngokumangalisayo abantu abaninzi bezoshishino kwiinkalo ezahlukeneyo zophuhliso lwentsebenziswano okanye abakwaziyo ukuqonda oko kufuneke ukuba bafeze iinjongo zabo.
Ngokuqinisekileyo, ukuvelisa iidola eziligidi kwiingama ezintlanu ukususela ekuqaleni-kuqala kuyinjongo ekhangayo. Nangona kunjalo, uyazi ukuba kuya kuthatha ntoni ukuze ufike apho kwaye uqinisekise ukuba awuyi kuba "ngokukhawuleza epanini"?
Ngaloo nto engqondweni, zilandelayo iingcebiso eziyimpumelelo emihlanu ukuba ukuba kulandelwe kukukwenza ukuba ushishino lwakho luvelele kwaye kukuncede ufinyelele iinjongo zakho:
Yiba Wena!
Ibhizinisi lakho kukunyusa kwakho, kungakhathaliseki ukuba lukhulu okanye lukhulu kangakanani ngexesha langoku. Kuya kuphumelela okanye kuphumelele ngendlela abanye abajonga ngayo i-brand yakho, kwaye ekugqibeleni indlela abavakalelwa ngayo malunga nokwenza ibhizinisi kunye nawe. Zonke iinkalo zeshishini lakho (inkonzo yabathengi, ukudaliswa kwemveliso, ukubuyela kwiofisi) kufuneka ihloniphe ixabiso lakho.
I-adage endala abantu abayithandayo ukwenza ishishini nabantu "bayazi, banamathemba kwaye banokuthenjwa" kunene namhlanje. Ngaphandle kweenkampani ezinkulu, abantu bafuna ukubona i-CEO iphuma ukumela inkampani kwaye ithethe egameni layo.
Ububungqina buyintloko. Ufanele ube nguwe, nokuba luhlobo olusisigxina, oluyinkimbinkimbi okanye umntu onemigodi enobungqina kunye nesimo sengqondo sokufanisa. Nguwe kuphela owaziyo osebenzayo kuwe nabaphulaphuli bakho, kodwa enye into enokuqinisekisa ukuba ukuhluleka akuyinyani.
2. Phezu kokuhlangula
Beka izibonakaliso zakho ngeemveliso kunye neenkonzo zakho, kwaye uzame ukugqithisa, zilula njengoko!
Oku kubaluleke ngokubalulekileyo ngeminikelo yakho yokuqala, kuba ingqiqo yokuqala eqinileyo ingathetha umkhosi wabathengi ebomini. Khawucinge nje ukuba ubuso bakho bunjani kuba abantu baziva ukuba bakukhohlisile! Ingumvuzo wakho wokunikezela ngexabiso elinjalo kwixabiso eliphantsi (okanye eliphantsi). Ngokuqinisekileyo, ulindelo luya kuhlala luphakamileyo, kodwa yindlela okufanele ibe ngayo.
Iindlela zokugqithisa ukudlulela ngaphaya kwefowuni yomsebenzi ngamaxesha onke ukuba kungabi yiyo kuphela ishishini elisebenzayo kodwa inkokeli yemakethi ukuba bonke abantu bayamhlonela.
Khumbula ukuba injongo yomthengi ayiyikuthengisa, kunoko injongo yokuthengiswa kukufumana umthengi. Yenza isipiliyoni sokuthenga sakho sokuqala kunye nawe kwaye baya kuqhubeka bethenge iimveliso zakho ngokuphindaphindiweyo ukunyusa ukubaluleka kwexesha lokuphila.
3. Gxininisa ekukhonzeni, kungekhona ukuthengisa
"Uza kufumana konke okufunayo ebomini, ukuba unceda abantu abaneleyo ukuba bafumane oko bafuna." Yi-quote eyaziwayo evela kwi-Zig Ziglar (i-1926-2012) engummangaliso kwaye ingaphezu kwegama elikhawulezayo ukuphonsela kwiindawo ze-cocktail . Ukufundisa nokuqeqeshwa kuthiwa "ukunika" ubugcisa, kodwa ngekhulu lama-21, amashishini amaninzi aya kufuneka aguqule ubuchule babo ukuze bafumane ukuthenga abathengi kwaye ekugqibeleni kuthengiswa.
Funda indlela yokuchonga iingxaki zeemarike ezijoliswe kuyo, iinkxalabo kunye nemiba yokwenza ngcono kwaye ubeke umnikelo wakho njengesisombululo esihle kwi-marketplace. Eyona nto ungayifumana ngayo kwaye uyathetha nabo ngokukopisha okusebenzayo ngakumbi xa baya kubona ukuba uyisisombululo kwiingxaki zabo.
"Ndingayenza imali engakanani?" Impendulo: Njengoko ulungelelanisa oku, ungaze ucinge ngemali. Njengomntu woshishino, imali yangempela ihlala ilandela ukubonisa iintlawulo zeenkonzo zakho kunye nemveliso kumthengi ofanelekileyo.
4. Hlangana nabathengi bakho apho bahlala khona
Ndiyabulela inxalenye enkulu kwimidiya yoluntu, ihlabathi litshintshe ukusuka kwinkampani elawulwa yenkampani, ezoqoqosho-zentengiso kwi-based based economy. Kwixesha elidlulileyo, iinkampani eziphambili zingathembela kwi-brand "engaboni" ukunyaniseka kweentengiso kubathengi ukuqinisekisa ukufumana inzuzo, nangona ukuba iimveliso zabo kunye neenkonzo zokuthengisa emva kweentengiso zahluleka kakhulu.
Hayi kwakhona. Namhlanje, kukho ukhuphiswano lwamazwe amaninzi kumazwe amaninzi, kwaye ukugqithisa kuncinci okanye ubuthathaka obuboniswa yimibutho ngokukhawuleza kubonakaliswe, kusasazeka ngabathengi nge-intanethi, kwaye baxhaphazwa ngabathengisi ababi. Imveliso yombutho ngumzekelo omhle. Kungakhathaliseki ukuba inkulu kangakanani inkampani (umz. GM, iToyota) ngabanye banamandla okubenza bawa ngamadolo xa behluleka ukuhambisa. I-media yoluntu ngokubanzi ayinobungane kumashishini omoya, kodwa izingozi zibi kakhulu kumashishini amancinci angenayo ixesha okanye imali yokutshala imali kwi-online management management.
Kwinqanaba elongezelelweyo, xa lisetyenziswe ngokufanelekileyo, ukuthengiswa kweendaba ezentlalo kunye ne-Facebook kunika ithuba elikhulu kubarhwebi kunye nabanikazi bamashishini amancinci.
5. Yiba nesimo sengqondo sokubulela
Kulula kakhulu ukulibala abantu abanike icebiso, bakuzisa kubanikezeli abaphambili, okanye bakhonza nje ngebhodi lokulila ngenxa yeengcamango zakho. Ngokunyanisekileyo, abaninzi babo abanakuyithatha loo nto ukuba awunxibelelani nabo. Bayazi ukuba uxakekile kwaye unemithwalo yokuchitha ixesha.
Nangona kunjalo, inxalenye yento eyenza iindaba eziyimpumelelo zibalale ingqalelo iinkcukacha ezincinci, kwaye ubiza abacebisi bakho ukuba 'Ndiyabonga' ngokwenene uhamba ngendlela ende. Kuthekani ukuba uthisha, owayengumqeshi, okanye umqeqeshi wezoshishino uye washiya umhlala-phantsi eFlorida kwaye akayena nxalenye yendawo. Bayawuxabisa isenzo sakho esininzi kuba kuya kubakhumbuza ukuba bancede umntu ukuba afinyelele iinjongo zabo. Oku kungakhokelela kumathuba okukubonisa abaphulaphuli, sebenzisa impumelelo yakho njengophando lwamaxesha, kwaye unokuqhuba ukuhamba kweendlela kunye nokuthengisa kwishishini lakho.
Kwinqaku elongezelelweyo, ukugcina uqhagamshelwano namalungu abalulekileyo kwisangqa sakho sangaphakathi kubanika isizathu sokuqhubeka nokulandela inkqubela yakho kwaye kukunceda nakwixesha elizayo. Oku kunokwenziwa ngokubodwa ngesinye okanye mhlawumbi kuququzelelwe nge- email newsletter .
Landela la mahlanu amanyathelo alula kwaye ngokuqinisekileyo uya kubeka isiseko sexesha elide, elizinzileyo kunye neprofitali.