URonald McDonald House Uncedo (RMHC)

URonald McDonald Indlu yaseDallas - Igumbi Elikhulu. RMHC

Imbali

URonald Mcdonald House uye wadibanisa ngokukhawuleza kwi-franchise yokutya ngokukhawuleza eyaziwayo njengoMcDonald's, ukuba inokumangalisa ukuba ayilwanga ngexesha elinye.

Enyanisweni, i-franchise yokutya ngokukhawuleza kaMcDonald yavula i-store yayo yokuqala ngo-1955, ngokubhekiselele kwimbali eyaziwayo namhlanje kaRay Kroc owayebone into enokubambisana kwi-hamburger encinci, wayithenga, kwaye wenza i-fortune. Kwaye kamva kamva i-McDonald's corporation yathatha inxaxheba enomdla omncinci owanceda abantwana neentsapho ezigulayo,

Umntu wokuqala uRonald McDonald House wavulwa ePhiladelphia ngowe-1974. Kwavela ngenxa yamava kaFred Hill (Philadelphia Eagles ekupheleni) kunye nomfazi wakhe, xa indodakazi yabo eneminyaka emithathu ubudala, uKim, ifunyaniswa kwaye yanyangwa i-leukemia.

Iintaba zakha emagumbini okulinda esibhedlele kunye neekorori iminyaka emithathu kwaye yabona nezinye iintsapho ezenza okufanayo. Abazali abaninzi baye bahamba kude ukuze bafumane abantwana babo unyango kwaye babengenakukwazi ukufumana amakamelo ehotele.

Iintaba zaqala inceba encinane. UJim wangenisa kwisigqeba sokukhangisa, kunye neminqophiso kwinkampani kaMcDonald, ukukunceda ekuxhaseni imali. Umzamo wanda kwaze kwaba yilapho uRonald McDonald House eqala ukuhlala kwiintsapho zabantwana abafumana unyango kwi-Children's Hospital yaseFiladelphia.

Namhlanje kukho inethiwekhi ekhulayo yezindlu ezingama-365 emhlabeni jikelele.

Msebenzi

"Injongo kaRonald McDonald House Charity (RMHC) kukudala, ukufumana nokuxhasa iinkqubo eziphucula ngqo impilo kunye nenhlalakahle yabantwana."

Imishini ye-RMHC isekelwe kwiimpawu zayo eziphambili. Bazi:

Iinkqubo

RMHC yenza umsebenzi wayo ngokusebenzisa le nkqubo:

Ukubandakanywa kukaMcdonald ne-RMHC

URonald McDonald House Uncedo oluye lube nguMcDonald's choice of love since 1975.

I-RMHC yinzuzo engenzi - nzuzo 501 (c) (3) iqumrhu , kodwa iMcdonald yiyona nto inkulu kunika inkxaso . Icandelo le-budget ye-RMHC yonyaka isuka kuMcDonald kunye nabanikazi beendawo zokudlela zaseMcDonald. Zonke iinkxaso ze-RMHC zivela kubantu ngabanye kunye nabanye abaxhasi benkampani.

Accolades

I-RMHC izinikezele ekwakheni nasekuhlaleni izindlu zayo ngendlela efanelekileyo. Ukukhonza amawaka ezintsapho ngobusuku kwi-365 yeeRonald McDonald izindlu zingasebenzisa amandla amaninzi.

Amanyathelo okusingqongileyo e-RMHC afaka ukuthobela iindlela zokusebenza ngogesi, ukunciphisa, ukuphinda uphinde uphinde uphinde uphinde usebenzise inkunkuma, ugcine amanzi, usebenzisa iimveliso eziluhlaza kunye nolwakhiwo oluhlaza. Zonke ezibonelela indawo eninzi eluhlaza kwiintsapho ze-RMHC kunye nokulondolozwa okukhulu kwiindleko zokusebenza.

Lezo zindleko, kwakhona, zenkxaso iinkqubo.

Iingcamango

I-Ronald McDonald House Izinkonzo ezinonophelo zinomdla ophezulu kunye nesilinganiselo esineenkwenkwezi ezi-4 ezivela kwi-Charity Navigator.

Nangona kunjalo, i-McDonald's corporation iye yahlonywa kwiminyaka yamuva ngenxa yokuzama ukuzitshintsha njengommi onobungcali ngenkxaso ngenkxaso ngenkxaso-mali efunekayo ukuxhasa inkxaso ye-RMHC. Njengoko i-USA namhlanje ibonisa,

"UMcDonald's usebenzisa i-charity njenge-branding device yokuthengisa ukutya ngenxa yokuba i-corporation, ngokwayo, inomdla kakhulu kumncedisi. Nangona uMcDonald uvuna i-100% ye-branded benefit kwi-charity, igalelo kuphela malunga ne-20% imali. "

I-RMHC idlulisela iphepha kwiwebhusayithi yalo ukucacisa ubudlelwane bayo noMcDonald's, kucacisa ukuba ngelixa iqumrhu lingumxhasi walo omkhulu, imali yezobubele ivela kwiqela elihlukeneyo labaxhasi ngabanye kunye nabaxhasi.

Kwakhona, ezininzi iingcali zokutya, ezifana ne-FastFoodMarketing.org, zibonisa ukuba iinkampani zokutya ezinokukhawuleza ezifana noMcDonald's zivakalisa ukuba abatsha bancedisa iingxaki zempilo ebantwini namhlanje.