Ukusetyenziswa kweMveliso okanye iNkonzo
Igama elithi " Matshi uMatshi " lithengiswa kwaye awukwazi ukuyisebenzisa ngokubambisana nomcimbi wezemidlalo okanye ukuthengisa into enxulumene nebhalebha yekholeji.
Into efanayo ekukhuthazeni iimveliso okanye iinkonzo zakho ezihambelana neziganeko ezifana ne "Oscars" okanye "Emmys." Abameli bezentengiso zale mibutho babukela i-Intanethi, ii-apps eziphathekayo kunye nezinye iindawo zokuzonwabisa ukuze zifumane kwaye zishushise abaphulaphuli.
Kutheni iikhompyutheni zifuna ukunyanzeliswa kweMpawu zoTywala?
Kufuneka. Ukuba azinako ukukhupha abanye ekusebenziseni iimpawu zabo zokuthengisa, balahlekelwa ngamalungelo kwiphawu lokuthengisa. Abanikazi beempawu zokuthengisa kufuneka baqaphele ukuba baqinisekise ukuba amandla okuthengisa abo awanakuhlanjululwa okanye aphuhliswe ngokusebenzisa ngaphandle. Umzekelo omhle yi-Harley Davidson izithuthuthu, eziqhubela phambili abantu abathengisa izinto nge-Harley Davidson okanye "hog" knockoffs.
I- Times Times ithi:
Abantu okanye amaziko akakwazi ukusebenzisa amanqaku e-NCAA ukukhuthaza imikhiqizo okanye iinkonzo ngendlela yokuthengisa. Oku kuthetha ukuba akukho posters kwiingcango zekhasino ezimema abantu ukuya kwi-March Madness gamblepalooza, akukho zikhangiso ze-intanethi ezikhwele abantu kwiiwebhusayithi apho zingathengisa khona iigaradhi zamarhasi ezingavunyelwanga kwaye akukho zikhangiso ze-March Madness kwiiwebhsayithi ezizama ukufumana abantu kwiibhonkco okanye kwiikonkethi okanye Abaxhasi be-NCAA.
Iindaba kunye nokusetyenziswa kokubhaliweyo kwegama elithi "uMatshi kaMatshi" okanye "U-Oscar" okanye abanye bakhululwa kwiimimiselo zorhwebo. Kuya kuba nzima kubabhali beendaba ukuba baxele iindaba ezivela kwiikholeji zebhola zekholeji zonyaka we-NCAA, umzekelo, ngaphandle kokubhala okanye uthi "NgoMatshi uMadlo." Kodwa andinako (kwaye awukwazi) ukusebenzisa umfanekiso we-2010 NCAA basketball tournament ngaphandle kwemvume.
Ukuba unomdla, i-Seattle Trademark Ummeli unomxholo omfutshane wokukhishiswa kwegama elithi "Matshi Ubusi."
Uyakwazi njani ukuba iXesha liNxweme?
Indawo ephambili yokujonga kukukwenza uphando kwi-website ye-US Patent kunye ne-Office ye-Trademark Office (USPTO). Ewe, ukuba ubona i- ® ye-trademark ebhalisiweyo okanye i- ™ yerhwebo kwinkqubo yokubhalisa, uyazi ukuba kufuneka ufake uphawu xa ubhekisela kuyo, kwaye akufanele usebenzise eli binzana elibhaliweyo ishishini lokungenzela inzuzo. Ngoko, ukuba ufuna ukuthengisa imali ngoMatshi Madness i-t-shirt okanye i-smartphone zokusebenza, cinga kwakhona.
Ndakhangela isiseko se-USPTO ngo-Matshi Madness kwaye ndafumana uluhlu lwamatyala ale gama. Abanye baye bashiywe, kodwa bezinto ezizodwa (enye indawo esashiyiweyo yayikusetyenziswa kwegama kwiibhanti zelaphu okanye amathuwa). Iimpawu zokuthengisa zeMatshi zaseMatshi ziyimveliso ehlukahlukeneyo.
Ukulandela inxibelelwano enye, ndafumana isigwebo malunga nenkampani eyazama ukusebenzisa i-marsmadness.com kwiintengiso zeenkonzo zayo. I-NCAA ne-March Madness Athletic Association yenze i-nkampani kwaye yaphumelela.
Yintoni eyenzekayo Ukuba Ndiyichitha I-Trademark?
Masithi uqala indawo ye-burger ebizwa ngokuthi "Windy's." Ukuba umbutho weWendy ufumanisa ngawo, into yokuqala eyenzekayo kukuba uya kufumana isaziso sokuyeka nokuyeka, esitsho ukuthi, "yeka ukusebenzisa igama." Ukuba uqhubeka usebenzisa igama, uya kuthi ufumane isaziso sokuthi utyunjwa, kwaye inkqubo yokumangalelwa (inkundla) iza kuqala.
Ngaba iMigqaliselo ethi "uLwesihlanu oMnyama" kunye ne "Cyber ngoMvulo" ibhalwe ngeMpawu?
Ekubeni ndandifuna, ndazibuza ngamanye amagama amashishini angayisebenzisa kwiinjongo zokuthengisa. Ndakhangela "Kwi-Cyber ngoMvulo" kunye "noLwesihlanu ngoLwesihlanu" kwi-database ye-TESS. Xa ndikhangela "ngoMsombuluko we-Cyber," ndafumana ukutshintsha okufana ne-TGI Cyber ngoMvulo), kodwa akukho shishini lokuthengisa eli lixesha.
Xa ndikhangela "uLwesihlanu ngoLwesihlanu," ngakolunye uhlangothi, ndafumana amanqaku amanqaku afanelekileyo. Enye yayikulophulo, oluquka uphawu. Ngaba oku kuthetha ukuba akufanele usebenzise "i-Black Friday" kwiintengiso zakho zezorhwebo? Unako ukuthenga ilayisenisi yokusebenzisa eli gama kwiintengiso zakho zoshishino. Ndiya kujonga kunye negqwetha lakho ngaphambi kokuba wenze, ukuphepha ukufumana ukuyeka nokuyeka isaziso.