I nkampani ineebhiliyoni kwiimveliso kunye neeplani kwiindawo ezicwangcisiweyo
Amashishini angundoqo, amanani kunye neenombolo
Ekwase-San Jose, eCalifornia, i-eBay corporation inamashishini amabini asemqoka: ishishini lokuhlawula apho i-PayPal yinto ephathekayo kunye neplati kunye neendleko zemashishini apho i-eBay iyinqobo yebhanki.
Ngethuba i-eBay yayisakuba neseshishini lesithathu lesiseko kwizithuba zonxibelelwano kunye ne-Skype, eyayifumana ngo-2005 kwaye eyakhelwe kwi-juggernaut engama-500-million yomsebenzisi, inxalenye enkulu ye-eBay kwi-Skype yathengiswa kwingqungquthela yabatyalo-mali ngasekupheleni kuka-2009, nangona i-eBay igcina inzala encinane kwiplatifomu.
Eyasungulwa ngo-1995 ngumninimzi-ntanethi oneminyaka engama-28 ubudala, u-Pierre Omidyar, eBay uhamba namhlanje ngumongameli kunye ne-CEO uDevin Wenig, owawuthatha umongameli we-CEO uJohn Donahoe ngoJulayi 2015 ngo-Julayi 2015. eBay, Inc. isebenzisa abasebenzi abangama-17 700 emhlabeni wonke .
I-eBay ithatyathwe luluntu ngo-1998 kwaye namhlanje inomdla weemarike malunga ne-$ 40 billion. Ngo-2010, ivolonti ye-eBay ye-marketplace yevolonti yayingama-dollar ayi-62 yeebhilidi kwiintengiselwano, kwaye iindleko zokucwangcisa iintlawulo zayo ziyi-$ 92 billion kwiintlawulo. Ngokwe-SEC filings, ingeniso ye-eBay ngo-2010 yayingama-dollar ayi-9 yezigidi ezimalunga nama-dollar ayi-2 yezigidi zemali engenayo.
Imbali, iSicwangciso, kunye neNdawo yeMarike
Isikhundla se-eBay kwi-e-yorhwebo, ukuthengiswa kunye neentlawulo zemvelo ziyaqhubeka zitshintsha njengoko ngalinye lala macandelo litshintsha. I-eBay ka-1998 IPO yenzeke ngexesha le-"bub-dot-com bubble" eyenziwe yi-"phonic com bubble" kwaye yathonyelwa yimikhosi emininzi eyenza ezinye i-teknoloji nee-IPOs ze-Intanethi (kwi) ezidumile.
Ixabiso elijoliswe kwi-eBay yokuqala ye-eBay ye-eBay liye laya kwenyuka ngokukhawuleza, efikelela phezulu kuma-58 engama-sabelo ngasinye ngonyaka we-2004 ngaphambi kokuqalisa ukuhla kwehla. Ukukhula kweengeniso ze-eBay ekuqaleni kwaba ngama-30 ekhulwini okanye ngaphezulu konyaka kunyaka, okwenza i-eBay ibe yimpumelelo yomqhubi we-dot-com.
Kwizithuba zakutshanje, kunjalo, ukunyuka komnyaka-kunyaka kuye kwancipha, kunye nenani elikhulayo lokukhula ngokubanzi okuvela kwiintlawulo zezo ntlawulo kunye nenkqubo eqhubekayo yokulungiswa kwakhona kunye noshintsho olucwangcisekileyo oluza kubonakalisa ishishini lokuthengisa. Ezinye zehla kunye nobunzima kule candelo lokugqibela zibangelwa ukwandisa ukhuphiswano kumakhophiswano, ikakhulukazi i-Amazon.com ne-Google.
Iimeko zezoqoqosho zakutshanje nazo zathatha umrhumo, ngenzuzo, inzuzo, uluhlu lwexabiso, kunye nexabiso lentengo yonke ewela ngo-2008 ukuya ngo-2009 ngaphambi kokuba into ethile yokuguqulwa ibambelele kumandla amashishini amashishini angundoqo kunye nesakhiwo sokwakheka kwamashishini, ixabiso, nomgaqo-nkqubo.
Utshintsho oluphunyeziweyo ngexesha lokuhlala kukaJohn Donahoe libonakaliswe ukuba lingquzulwano njengemigqaliselo kwiimigaqo kunye nemirhumo yemirhumo kunye nokuqhelaniswa kwenkxaso ephezulu kwindleko, ukuthengiswa kweekaneli zokuthengisa ezithengiswayo kuye kwahlukanisa iziqephu zasekuhlaleni zasekuhlaleni ze-eBay, njengoko iindawo ezikhuphisanayo ze-eBay zikhuni.
Ukutshintshwa kwangoko kwimizila ebalulekileyo yenziwe ngamanqaku okuhlengahlengiswa kwe-2008 kunye nokujikeleza kweentlawulo ezibonakalayo eziye zazisebenzela injongo yazo, ubuncinane ngethuba.
I-eBay sika-2011 ye-GSI Commerce Inc. ye-$ 2.4 yezigidigidi i-eBay ibaluleke kakhulu ukufumana ukufumana i-Skype ngo-2005 eyi-2.6 yezigidigidi. kunye ne-e-yorhwebo, njengoko i-eBay ifumana iindlela zokunyusa uluhlu lwabaxhasi be-GSI kwaye ludibanise kunye neqhinga lokuthengisa kunye neqhinga lokuhlawula. Abathengi be-GSI abasemgangathweni baquka amagama afana noLevi Strauss, i-Adidas, i-ToysRU, i-Hewlett Packard, i-Radio Shack, i-Bath kunye neMisebenzi yeBhunga, i-Ace Hardware kunye ne-GNC.
UkuQiniseka nokuNika
Uhlelo lwe-eBay's Giving Works luye lwaziwa ngokuba lunceda ukuphuhliswa kweentlalo kunye nokubuyisa kwiimeko ezininzi zendawo kwihlabathi.
Phakathi kweempawu eziphambili kunye neepropati ezichaphazelekayo kulo msebenzi, ziyi-MicroPlace, iqonga eliphambili le-microfinance platform, iplani yokurhweba yokurhweba kunye neyobulungisa kwiWorldofGood.com kunye neProjekthi ye-eBay Foundation ye-Opportunity Project, efuna ukuxhasa ukuphuhliswa kweemarike kunye nokulwa nobuhlwempu.
Iimpahla
Ukubambisana kwe-eBay kunye nentsebenziswano iyaqhubeka nefuthe kwi-trayory ye-eBay ukuze ibe bhetele kwaye ibe yimbi ngakumbi, phakathi kwazo inani elithile laziwa ngamaqumrhu kunye nenkampani. Iibhanki ziquka i-PayPal, iBillMeLater, i-StubHub, i-GSI Commerce, i-Shopping.com, i-Half.com, i-ProStores, i-Rent.com, i- eBay Classifieds , i-Kijiji, i-friendsfriends, i-Gumtree, i-Milo.com kunye ne-RedLaser, phakathi kwabanye. I-eBay igcina ubudlelwane kunye kunye / okanye iincinci ezincinane kwi-Skype, i-MercadoLibre, i-Craigslist, i-ChannelAdvisor, i-EachNet, iMFoundry, i-Union Mobile Pay kunye nabanye.
Qaphela: Eli phepha liya kuhlaziywa ngezikhathi ezithile.